Western Marketing Association (WMA) is dedicated to engaging, empowering, and impacting Western students interested in marketing. WMA provides events, conferences, mentorship, and internship opportunities to its members, focusing on skill development, networking, and exposure to the marketing industry. Through WMA, students are able to learn and experience the marketing world and both apply and reevaluate their knowledge of marketing strategy. Although WMA has a focus on marketing, the club provides experience in nearly all sectors of business where marketing touches upon, making it one of the most diverse and comprehensive business clubs at Western.